{"id":477,"date":"2026-08-20T12:31:46","date_gmt":"2026-08-20T12:31:46","guid":{"rendered":"https:\/\/happisoft.ca\/portfolio\/branding-of-the-otcmd\/"},"modified":"2026-08-21T15:28:55","modified_gmt":"2026-08-21T15:28:55","slug":"branding-of-the-otcmd","status":"publish","type":"portfolio","link":"https:\/\/happisoft.ca\/fr\/portfolio\/branding-of-the-otcmd\/","title":{"rendered":"Image de marque de l\u2019OTCMD"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Happisoft developed the brand identity for OTCMD, creating a visual system designed to reflect professionalism, credibility and clarity. The objective of this project was to design a clean and modern brand identity that strengthens recognition while ensuring consistency across digital and communication materials.<\/p>\n\n\n<p class=\"wp-block-paragraph\">The final identity provides OTCMD with a consistent and recognizable brand presence that can be applied across multiple platforms and media.<\/p>","protected":false},"excerpt":{"rendered":"<p>Happisoft developed the brand identity for OTCMD, creating a visual system designed to reflect professionalism, credibility and clarity. The objective of this project was to design a clean and modern brand identity that strengthens recognition while ensuring consistency across digital and communication materials. The final identity provides OTCMD with a consistent and recognizable brand presence [&hellip;]<\/p>\n","protected":false},"featured_media":407,"template":"","portfolio_discipline":[5],"class_list":["post-477","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_discipline-branding-design"],"acf":{"client_name":"Jemo Canada","project_year":2025,"project_summary":"Brand identity for OTCMD: logo, colour palette, typography and visual identity elements for digital and communication materials.","project_scope":"Logo design and brand concept\nColor palette development aligned with positioning\nTypography selection for professional appearance\nVisual identity elements for digital use\nBrand assets for marketing and communication materials","project_url":"https:\/\/jemocanada.com\/","cover_image":407,"client_logo":"","is_featured":true},"_links":{"self":[{"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/portfolio\/477","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/types\/portfolio"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/media\/407"}],"wp:attachment":[{"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/media?parent=477"}],"wp:term":[{"taxonomy":"portfolio_discipline","embeddable":true,"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/portfolio_discipline?post=477"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}