{"id":205,"date":"2026-08-20T02:27:20","date_gmt":"2026-08-20T02:27:20","guid":{"rendered":"https:\/\/happisoft.ca\/?page_id=205"},"modified":"2026-08-25T23:42:22","modified_gmt":"2026-08-25T23:42:22","slug":"blog","status":"publish","type":"page","link":"https:\/\/happisoft.ca\/fr\/blog\/","title":{"rendered":"Blogue"},"content":{"rendered":"<main id='bde-main'><section class=\"bde-f-container-205-161 bde-f-container hs-hero\"><div class=\"bde-f-container-205-160 bde-f-container hs-wrap\"><div class=\"bde-f-container-205-153 bde-f-container hs-eyebrow-row\"><span class=\"bde-f-text-205-151 bde-f-text hs-dot\">\n\n<\/span><span class=\"bde-f-text-205-152 bde-f-text hs-eyebrow-bright\">\nBlogue\n<\/span><\/div><div class=\"bde-f-container-205-156 bde-f-container bl-herogrid\"><h1 class=\"bde-f-text-205-154 bde-f-text hs-h1\">\nDes textes clairs sur le web, le SEO <span class=\"hs-em-bright\">et le marketing num\u00e9rique<\/span>.\n<\/h1><p class=\"bde-f-text-205-155 bde-f-text hs-hero-sub-tight\">\n\u00c9crits pour la personne qui doit prendre la d\u00e9cision, pas pour les autres agences.\n<\/p><\/div><div class=\"bde-f-container-205-159 bde-f-container bl-featwrap\"><div class=\"bde-f-container-205-158 bde-f-container bl-featbadgerow\"><span class=\"bde-f-text-205-157 bde-f-text bl-featbadge\">\nDernier article\n<\/span><\/div><div class=\"bde-post-loop-205-140 bde-post-loop hs-reveal\" data-entrance=\"slideUp\"><div class=\"bde-loop bde-loop-grid ee-posts ee-posts-grid\">    <article class=\"bde-loop-item ee-post\">\n        <div id=\"featured-article\" class=\"bde-fancy-container-625-100-1334-625-1 bde-fancy-container bde-fancy-container-625-100 hs-card hs-reveal\">\n  \n  \n\t\n\n\n\n<div class=\"bde-image-625-101-1334-625-1 bde-image bde-image-625-101 hs-frame\">\n<figure class=\"breakdance-image breakdance-image--1335\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-1024x576.png\" width=\"1024\" height=\"576\" srcset=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001.png 1672w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-300x169.png 300w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-1024x576.png 1024w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-768x432.png 768w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-1536x864.png 1536w\" sizes=\"auto, (max-width: 1672px) 100vw, 1672px\" alt=\"ChatGPT Ads: A New Advertising Channel Businesses Should Start Watching\" loading=\"lazy\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><div id=\"featured-article-copy\" class=\"bde-fancy-container-625-102-1334-625-1 bde-fancy-container bde-fancy-container-625-102\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-625-103-1334-625-1 bde-post-meta bde-post-meta-625-103\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">Blogue<\/span>\n                                <\/li>\n                        <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">16 septembre 2026<\/span>\n                                <\/li>\n            <\/ul><h3 class=\"bde-heading-625-104-1334-625-1 bde-heading bde-heading-625-104\">\nChatGPT Ads : un nouveau canal publicitaire que les entreprises devraient surveiller\n<\/h3><div class=\"bde-f-text-625-105-1334-625-1 bde-f-text bde-f-text-625-105\">\nPendant des ann\u00e9es, la publicit\u00e9 num\u00e9rique a \u00e9t\u00e9 domin\u00e9e par quelques grandes plateformes. Google Ads rejoint les gens lorsqu\u2019ils font une recherche. Meta Ads les rejoint pendant qu\u2019ils naviguent sur les m\u00e9dias sociaux. LinkedIn Ads cible les professionnels...\n<\/div><div class=\"bde-button-625-106-1334-625-1 bde-button bde-button-625-106 hs-btn-blue\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--custom bde-button__button\" href=\"https:\/\/happisoft.ca\/fr\/chatgpt-ads-a-new-advertising-channel-businesses-should-start-watching\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Lire l\u2019article<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div>\n<\/div>    <\/article>\n<\/div>\n<\/div><\/div><\/div><\/section><section class=\"bde-f-container-205-169 bde-f-container bl-all\"><div class=\"bde-f-container-205-168 bde-f-container hs-wrap\"><div class=\"bde-f-container-205-166 bde-f-container bl-allhead\"><div class=\"bde-f-container-205-164 bde-f-container\"><div class=\"bde-f-text-205-162 bde-f-text hs-eyebrow-muted\">\nTous les articles\n<\/div><h2 class=\"bde-f-text-205-163 bde-f-text hs-h2-flush\">\nTout ce que nous avons <span class=\"hs-em-blue\">publi\u00e9<\/span>.\n<\/h2><\/div><div class=\"bde-f-text-205-165 bde-f-text hs-meta\">\nFiltrez par sujet ci-dessous\n<\/div><\/div><div class=\"bde-f-container-205-167 bde-f-container bl-gridwrap\"><div class=\"bde-post-loop-205-127 bde-post-loop hs-reveal\" data-entrance=\"fade\">    <div class=\"bde-isotope-filter-bar\">\n        <div class=\"bde-tabs\">\n            \n\n        \n  \n  \n  <div class=\"bde-tabs__tabslist-container bde-tabs__tabslist-container--scrollable is-horizontal js-tabs-container\">\n    <div class=\"bde-tabs__tabslist bde-tabs__tabslist--pills js-tablist\" role=\"tablist\" aria-label=\"Onglets de contenu\" aria-orientation=\"horizontal\" data-tabs-id=\"isotope\">\n              <button role=\"tab\" aria-selected=\"false\" class=\"bde-tabs__tab js-tab\" aria-controls=\"tab-panel-isotope-all\" id=\"tab-isotope-all\" data-value=\"all\">\n          <span class=\"bde-tabs__tab-title\">Tous<\/span>\n        <\/button>\n      \n              <button role=\"tab\" aria-selected=\"false\" class=\"bde-tabs__tab js-tab\" aria-controls=\"tab-panel-isotope-1\" id=\"tab-isotope-1\" data-value=\"48\">\n                    <span class=\"bde-tabs__tab-title\">Affaires<\/span>\n        <\/button>\n              <button role=\"tab\" aria-selected=\"false\" class=\"bde-tabs__tab js-tab\" aria-controls=\"tab-panel-isotope-2\" id=\"tab-isotope-2\" data-value=\"47\">\n                    <span class=\"bde-tabs__tab-title\">Blogue<\/span>\n        <\/button>\n          <\/div>\n  <\/div>\n\n\n        <\/div>\n    <\/div>\n<div class=\"bde-loop bde-loop-grid ee-posts ee-posts-grid bde-loop-isotope ee-posts-isotope\">    <div class=\"bde-loop-item ee-post\" data-filters=\"47\">\n        <article id=\"article-card\" class=\"bde-fancy-container-312-100-1334-312-1 bde-fancy-container bde-fancy-container-312-100 hs-card hs-reveal\">\n  \n  \n\t\n\n\n\n<div class=\"bde-image-312-106-1334-312-1 bde-image bde-image-312-106 hs-frame\">\n<figure class=\"breakdance-image breakdance-image--1335\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-768x432.png\" width=\"768\" height=\"432\" srcset=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001.png 1672w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-300x169.png 300w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-1024x576.png 1024w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-768x432.png 768w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/09\/00001-1536x864.png 1536w\" sizes=\"auto, (max-width: 1672px) 100vw, 1672px\" alt=\"ChatGPT Ads: A New Advertising Channel Businesses Should Start Watching\" loading=\"lazy\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><div id=\"article-card-body\" class=\"bde-fancy-container-312-107-1334-312-1 bde-fancy-container bde-fancy-container-312-107\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-meta\" class=\"bde-fancy-container-312-108-1334-312-1 bde-fancy-container bde-fancy-container-312-108\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-chip\" class=\"bde-fancy-container-312-109-1334-312-1 bde-fancy-container bde-fancy-container-312-109\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-312-102-1334-312-1 bde-post-meta bde-post-meta-312-102\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">Blogue<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><ul class=\"bde-post-meta-312-110-1334-312-1 bde-post-meta bde-post-meta-312-110\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">16 sept. 2026<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><h3 class=\"bde-heading-312-103-1334-312-1 bde-heading bde-heading-312-103 hs-post-title\">\nChatGPT Ads : un nouveau canal publicitaire que les entreprises devraient surveiller\n<\/h3><div class=\"bde-button-312-105-1334-312-1 bde-button bde-button-312-105 hs-arrow\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--text bde-button__button\" href=\"https:\/\/happisoft.ca\/fr\/chatgpt-ads-a-new-advertising-channel-businesses-should-start-watching\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Lire <span>\u2192<\/span><\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div>\n<\/article>    <\/div>\n    <div class=\"bde-loop-item ee-post\" data-filters=\"47\">\n        <article id=\"article-card\" class=\"bde-fancy-container-312-100-1231-312-1 bde-fancy-container bde-fancy-container-312-100 hs-card hs-reveal\">\n  \n  \n\t\n\n\n\n<div class=\"bde-image-312-106-1231-312-1 bde-image bde-image-312-106 hs-frame\">\n<figure class=\"breakdance-image breakdance-image--1233\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/08\/222Ha-768x512.webp\" width=\"768\" height=\"512\" srcset=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/08\/222Ha.webp 1536w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/08\/222Ha-300x200.webp 300w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/08\/222Ha-1024x683.webp 1024w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/08\/222Ha-768x512.webp 768w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/08\/222Ha-18x12.webp 18w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" alt=\"Humanizing AI Content: How to Create Authentic Content That Connects With People and Performs in Search\" loading=\"lazy\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><div id=\"article-card-body\" class=\"bde-fancy-container-312-107-1231-312-1 bde-fancy-container bde-fancy-container-312-107\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-meta\" class=\"bde-fancy-container-312-108-1231-312-1 bde-fancy-container bde-fancy-container-312-108\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-chip\" class=\"bde-fancy-container-312-109-1231-312-1 bde-fancy-container bde-fancy-container-312-109\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-312-102-1231-312-1 bde-post-meta bde-post-meta-312-102\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">Blogue<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><ul class=\"bde-post-meta-312-110-1231-312-1 bde-post-meta bde-post-meta-312-110\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">10 ao\u00fbt 2026<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><h3 class=\"bde-heading-312-103-1231-312-1 bde-heading bde-heading-312-103 hs-post-title\">\nHumaniser le contenu IA : cr\u00e9er un contenu authentique qui rejoint les gens et performe dans les recherches\n<\/h3><div class=\"bde-button-312-105-1231-312-1 bde-button bde-button-312-105 hs-arrow\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--text bde-button__button\" href=\"https:\/\/happisoft.ca\/fr\/humanizing-ai-content-how-to-create-authentic-content-that-connects-with-people-and-performs-in-search\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Lire <span>\u2192<\/span><\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div>\n<\/article>    <\/div>\n    <div class=\"bde-loop-item ee-post\" data-filters=\"47\">\n        <article id=\"article-card\" class=\"bde-fancy-container-312-100-1234-312-1 bde-fancy-container bde-fancy-container-312-100 hs-card hs-reveal\">\n  \n  \n\t\n\n\n\n<div class=\"bde-image-312-106-1234-312-1 bde-image bde-image-312-106 hs-frame\">\n<figure class=\"breakdance-image breakdance-image--1236\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-8-juil.-2026-21_40_36-768x432.png\" width=\"768\" height=\"432\" srcset=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-8-juil.-2026-21_40_36.png 1672w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-8-juil.-2026-21_40_36-300x169.png 300w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-8-juil.-2026-21_40_36-1024x576.png 1024w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-8-juil.-2026-21_40_36-768x432.png 768w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-8-juil.-2026-21_40_36-1536x864.png 1536w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-8-juil.-2026-21_40_36-18x10.png 18w\" sizes=\"auto, (max-width: 1672px) 100vw, 1672px\" alt=\"B2B Blogging: What Actually Generates Leads?\" loading=\"lazy\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><div id=\"article-card-body\" class=\"bde-fancy-container-312-107-1234-312-1 bde-fancy-container bde-fancy-container-312-107\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-meta\" class=\"bde-fancy-container-312-108-1234-312-1 bde-fancy-container bde-fancy-container-312-108\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-chip\" class=\"bde-fancy-container-312-109-1234-312-1 bde-fancy-container bde-fancy-container-312-109\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-312-102-1234-312-1 bde-post-meta bde-post-meta-312-102\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">Blogue<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><ul class=\"bde-post-meta-312-110-1234-312-1 bde-post-meta bde-post-meta-312-110\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">8 juil. 2026<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><h3 class=\"bde-heading-312-103-1234-312-1 bde-heading bde-heading-312-103 hs-post-title\">\nBlogue B2B : qu\u2019est-ce qui g\u00e9n\u00e8re vraiment des prospects?\n<\/h3><div class=\"bde-button-312-105-1234-312-1 bde-button bde-button-312-105 hs-arrow\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--text bde-button__button\" href=\"https:\/\/happisoft.ca\/fr\/b2b-blogging-what-actually-generates-leads\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Lire <span>\u2192<\/span><\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div>\n<\/article>    <\/div>\n    <div class=\"bde-loop-item ee-post\" data-filters=\"47\">\n        <article id=\"article-card\" class=\"bde-fancy-container-312-100-1237-312-1 bde-fancy-container bde-fancy-container-312-100 hs-card hs-reveal\">\n  \n  \n\t\n\n\n\n<div class=\"bde-image-312-106-1237-312-1 bde-image bde-image-312-106 hs-frame\">\n<figure class=\"breakdance-image breakdance-image--1239\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/4-3-1-768x576.png\" width=\"768\" height=\"576\" srcset=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/4-3-1.png 1448w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/4-3-1-300x225.png 300w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/4-3-1-1024x768.png 1024w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/4-3-1-768x576.png 768w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/4-3-1-16x12.png 16w\" sizes=\"auto, (max-width: 1448px) 100vw, 1448px\" alt=\"Evergreen Content vs Trending Content: Which One Should Your Business Prioritize?\" loading=\"lazy\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><div id=\"article-card-body\" class=\"bde-fancy-container-312-107-1237-312-1 bde-fancy-container bde-fancy-container-312-107\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-meta\" class=\"bde-fancy-container-312-108-1237-312-1 bde-fancy-container bde-fancy-container-312-108\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-chip\" class=\"bde-fancy-container-312-109-1237-312-1 bde-fancy-container bde-fancy-container-312-109\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-312-102-1237-312-1 bde-post-meta bde-post-meta-312-102\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">Blogue<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><ul class=\"bde-post-meta-312-110-1237-312-1 bde-post-meta bde-post-meta-312-110\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">19 juin 2026<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><h3 class=\"bde-heading-312-103-1237-312-1 bde-heading bde-heading-312-103 hs-post-title\">\nContenu intemporel ou contenu tendance : lequel votre entreprise devrait-elle privil\u00e9gier?\n<\/h3><div class=\"bde-button-312-105-1237-312-1 bde-button bde-button-312-105 hs-arrow\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--text bde-button__button\" href=\"https:\/\/happisoft.ca\/fr\/evergreen-content-vs-trending-content-which-one-should-your-business-prioritize\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Lire <span>\u2192<\/span><\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div>\n<\/article>    <\/div>\n    <div class=\"bde-loop-item ee-post\" data-filters=\"47\">\n        <article id=\"article-card\" class=\"bde-fancy-container-312-100-1240-312-1 bde-fancy-container bde-fancy-container-312-100 hs-card hs-reveal\">\n  \n  \n\t\n\n\n\n<div class=\"bde-image-312-106-1240-312-1 bde-image bde-image-312-106 hs-frame\">\n<figure class=\"breakdance-image breakdance-image--1242\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/Large-768x576.png\" width=\"768\" height=\"576\" srcset=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/Large.png 1448w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/Large-300x225.png 300w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/Large-1024x768.png 1024w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/Large-768x576.png 768w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/06\/Large-16x12.png 16w\" sizes=\"auto, (max-width: 1448px) 100vw, 1448px\" alt=\"Search Generative Experience (SGE): The Real Impact on SEO\" loading=\"lazy\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><div id=\"article-card-body\" class=\"bde-fancy-container-312-107-1240-312-1 bde-fancy-container bde-fancy-container-312-107\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-meta\" class=\"bde-fancy-container-312-108-1240-312-1 bde-fancy-container bde-fancy-container-312-108\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-chip\" class=\"bde-fancy-container-312-109-1240-312-1 bde-fancy-container bde-fancy-container-312-109\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-312-102-1240-312-1 bde-post-meta bde-post-meta-312-102\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">Blogue<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><ul class=\"bde-post-meta-312-110-1240-312-1 bde-post-meta bde-post-meta-312-110\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">2 juin 2026<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><h3 class=\"bde-heading-312-103-1240-312-1 bde-heading bde-heading-312-103 hs-post-title\">\nSearch Generative Experience (SGE) : l\u2019impact r\u00e9el sur le SEO\n<\/h3><div class=\"bde-button-312-105-1240-312-1 bde-button bde-button-312-105 hs-arrow\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--text bde-button__button\" href=\"https:\/\/happisoft.ca\/fr\/search-generative-experience-sge-the-real-impact-on-seo\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Lire <span>\u2192<\/span><\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div>\n<\/article>    <\/div>\n    <div class=\"bde-loop-item ee-post\" data-filters=\"48\">\n        <article id=\"article-card\" class=\"bde-fancy-container-312-100-1243-312-1 bde-fancy-container bde-fancy-container-312-100 hs-card hs-reveal\">\n  \n  \n\t\n\n\n\n<div class=\"bde-image-312-106-1243-312-1 bde-image bde-image-312-106 hs-frame\">\n<figure class=\"breakdance-image breakdance-image--1245\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/05\/4.3-768x576.png\" width=\"768\" height=\"576\" srcset=\"https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/05\/4.3.png 1448w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/05\/4.3-300x225.png 300w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/05\/4.3-1024x768.png 1024w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/05\/4.3-768x576.png 768w, https:\/\/happisoft.ca\/wp-content\/uploads\/2026\/05\/4.3-16x12.png 16w\" sizes=\"auto, (max-width: 1448px) 100vw, 1448px\" alt=\"How to Use AI in Your Marketing Without Losing Authenticity\" loading=\"lazy\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><div id=\"article-card-body\" class=\"bde-fancy-container-312-107-1243-312-1 bde-fancy-container bde-fancy-container-312-107\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-meta\" class=\"bde-fancy-container-312-108-1243-312-1 bde-fancy-container bde-fancy-container-312-108\">\n  \n  \n\t\n\n\n\n<div id=\"article-card-chip\" class=\"bde-fancy-container-312-109-1243-312-1 bde-fancy-container bde-fancy-container-312-109\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-312-102-1243-312-1 bde-post-meta bde-post-meta-312-102\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">Affaires<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><ul class=\"bde-post-meta-312-110-1243-312-1 bde-post-meta bde-post-meta-312-110\">            <li class=\"ee-postmeta-custom-wrap\">\n                                                        <span class=\"ee-postmeta-custom\">19 mai 2026<\/span>\n                                <\/li>\n            <\/ul>\n<\/div><h3 class=\"bde-heading-312-103-1243-312-1 bde-heading bde-heading-312-103 hs-post-title\">\nComment utiliser l\u2019IA dans votre marketing sans perdre votre authenticit\u00e9\n<\/h3><div class=\"bde-button-312-105-1243-312-1 bde-button bde-button-312-105 hs-arrow\">\n        \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--text bde-button__button\" href=\"https:\/\/happisoft.ca\/fr\/how-to-use-ai-in-your-marketing-without-losing-authenticity\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Lire <span>\u2192<\/span><\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div>\n<\/article>    <\/div>\n<div class=\"bde-loop-item-gutter ee-post-gutter\"><\/div><div class=\"bde-loop-item-sizer ee-post-sizer\"><\/div><\/div>\n<\/div><\/div><\/div><\/section><section class=\"bde-f-container-205-177 bde-f-container bl-news\"><div class=\"bde-f-container-205-176 bde-f-container hs-wrap\"><div class=\"bde-f-container-205-175 bde-f-container bl-newsgrid\"><div class=\"bde-f-container-205-173 bde-f-container\"><div class=\"bde-f-text-205-170 bde-f-text hs-eyebrow-muted\">\nInfolettre\n<\/div><h2 class=\"bde-f-text-205-171 bde-f-text bl-h2-sm\">\nUn courriel utile <span class=\"hs-em-blue\">quand nous publions quelque chose<\/span>.\n<\/h2><p class=\"bde-f-text-205-172 bde-f-text hs-body\">\nPas de r\u00e9sum\u00e9 hebdomadaire, pas de s\u00e9quence de vente. Seulement un courriel lorsqu\u2019un nouvel article est publi\u00e9.\n<\/p><\/div><div class=\"bde-f-container-205-174 bde-f-container bl-newsform\"><div class=\"bde-shortcode-205-187 bde-shortcode\"><div class=\"forminator-ui forminator-custom-form forminator-custom-form-1174 forminator-design--basic forminator-custom forminator_ajax\" data-forminator-render=\"0\" data-form=\"forminator-module-1174\" data-uid=\"6ab9d9f3632bd\"><br\/><\/div><form\r\n\t\t\t\tid=\"forminator-module-1174\"\r\n\t\t\t\tclass=\"forminator-ui forminator-custom-form forminator-custom-form-1174 forminator-design--basic forminator-custom forminator_ajax\"\r\n\t\t\t\tmethod=\"post\"\r\n\t\t\t\tdata-forminator-render=\"0\"\r\n\t\t\t\tdata-form-id=\"1174\"\r\n\t\t\t\t data-color-option=\"theme\" data-design=\"basic\" data-grid=\"custom\" style=\"display: none;\"\r\n\t\t\t\tdata-uid=\"6ab9d9f3632bd\" action=\"\"\r\n\t\t\t><div role=\"alert\" aria-live=\"polite\" class=\"forminator-response-message forminator-error\" aria-hidden=\"true\"><\/div><div class=\"forminator-row\"><div id=\"email-1\" class=\"forminator-field-email forminator-col forminator-col-12\"><div class=\"forminator-field\"><input type=\"email\" name=\"email-1\" value=\"\" placeholder=\"vous@organisation.ca\" id=\"forminator-field-email-1_6ab9d9f3632bd\" class=\"forminator-input forminator-email--field\" data-required=\"true\" aria-required=\"true\" autocomplete=\"email\" \/><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"consent-1\" class=\"forminator-field-consent forminator-col forminator-col-12\"><div class=\"forminator-field\"><label for=\"forminator-field-consent-1_6ab9d9f3632bd\" id=\"forminator-field-consent-1_6ab9d9f3632bd-label\" class=\"forminator-label\">Consentement <span class=\"forminator-required\">*<\/span><\/label><div class=\"forminator-checkbox__wrapper\"><label id=\"forminator-field-consent-1_6ab9d9f3632bd__label\" class=\"forminator-checkbox forminator-consent\"><input type=\"checkbox\" name=\"consent-1\" id=\"forminator-field-consent-1_6ab9d9f3632bd\" value=\"checked\" aria-labelledby=\"forminator-field-consent-1_6ab9d9f3632bd-label\" aria-describedby=\"forminator-field-consent-1_6ab9d9f3632bd__description\" data-required=\"true\" aria-required=\"true\" \/><span class=\"forminator-checkbox-box\" aria-hidden=\"true\"><\/span><\/label><div id=\"forminator-field-consent-1_6ab9d9f3632bd__description\" class=\"forminator-checkbox__label forminator-consent__label\"><p>Oui, j\u2019ai lu et j\u2019accepte la <a href=\"https:\/\/happisoft.ca\/fr\/privacy-policy\/\" target=\"_blank\" rel=\"noopener noreferrer\">Politique de confidentialit\u00e9<\/a> et les <a href=\"https:\/\/happisoft.ca\/fr\/terms-and-conditions\/\" target=\"_blank\" rel=\"noopener noreferrer\">Conditions g\u00e9n\u00e9rales<\/a>.<\/p><\/div><\/div><\/div><\/div><\/div><input type=\"hidden\" name=\"referer_url\" value=\"\" \/><div class=\"forminator-row forminator-row-last\"><div class=\"forminator-col\"><div class=\"forminator-field\"><button class=\"forminator-button forminator-button-submit\">S\u2019abonner<\/button><\/div><\/div><\/div><input type=\"hidden\" id=\"forminator_nonce\" name=\"forminator_nonce\" value=\"bc09d67b10\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/fr\/wp-json\/wp\/v2\/pages\/205\" \/><input type=\"hidden\" name=\"form_id\" value=\"1174\"><input type=\"hidden\" name=\"page_id\" value=\"205\"><input type=\"hidden\" name=\"form_type\" value=\"default\"><input type=\"hidden\" name=\"current_url\" value=\"https:\/\/happisoft.ca\/fr\/blog\/\"><input type=\"hidden\" name=\"render_id\" value=\"0\"><input type=\"hidden\" name=\"action\" value=\"forminator_submit_form_custom-forms\"><label for=\"input_3\" class=\"forminator-hidden\" aria-hidden=\"true\">Veuillez ne pas remplir ce champ. <input id=\"input_3\" type=\"text\" name=\"input_3\" value=\"\" autocomplete=\"off\"><\/label><input type=\"hidden\" name=\"trp-form-language\" value=\"fr\"\/><\/form><\/div><\/div><\/div><\/div><\/section><section class=\"bde-f-container-205-186 bde-f-container hs-cta\"><div class=\"bde-f-container-205-185 bde-f-container hs-wrap\"><div class=\"bde-f-container-205-184 bde-f-container hs-cta-grid\"><div class=\"bde-f-container-205-180 bde-f-container\"><h2 class=\"bde-f-text-205-178 bde-f-text hs-h2-lg-light\">\nVous pr\u00e9f\u00e9rez en discuter?<br>Trente minutes, sans argumentaire de vente.\n<\/h2><p class=\"bde-f-text-205-179 bde-f-text hs-cta-body\">\nUne conversation sur l\u2019\u00e9tat de votre pr\u00e9sence num\u00e9rique. Pas de pr\u00e9sentation commerciale, aucun engagement.\n<\/p><\/div><div class=\"bde-f-container-205-183 bde-f-container hs-cta-col\"><a class=\"bde-f-text-link-205-181 bde-f-text-link hs-cta-btn\" href=\"\/fr\/contact\/\" target=\"_self\">\nR\u00e9server une consultation\n<\/a><span class=\"bde-f-text-205-182 bde-f-text hs-cta-or\">\nOu \u00e9crivez-nous : <a class=\"hs-cta-mail\" href=\"mailto:hello@happisoft.ca\">hello@happisoft.ca<\/a>\n<\/span><\/div><\/div><\/div><\/section><\/main>","protected":false},"excerpt":{"rendered":"<p>Blog Plain writing on web, SEO and digital marketing. Written for the person who has to make the decision, not for other agencies. Latest article Blog septembre 16, 2026 ChatGPT Ads: A New Advertising Channel Businesses Should Start Watching For years, digital advertising has been dominated by a few major platforms. Google Ads captures people [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"class_list":["post-205","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/pages\/205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/comments?post=205"}],"version-history":[{"count":28,"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/pages\/205\/revisions"}],"predecessor-version":[{"id":1178,"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/pages\/205\/revisions\/1178"}],"wp:attachment":[{"href":"https:\/\/happisoft.ca\/fr\/wp-json\/wp\/v2\/media?parent=205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}